If you lead an academic program today, chances are that most of your prospective students are learning about you online long before they reach your website or admissions office. Social media has become a first impression space. It is where students see your program’s culture, community, and achievements.

Leading Like Lasso: Leadership Skills That Build and Sustain Positive Organizational Culture
On his first day coaching English football, Ted Lasso, played by Jason Sudeikis, walks into the locker room with no playbook, no soccer experience, and no intention of pretending he


