A recent phenomenon practiced by a number of successful businesses, but almost unknown at colleges and universities, is the creation of a position known as chief listening officer (CLO). The CLO is responsible for monitoring what people say about the company on social media so that complaints can readily be addressed and new trends can be capitalized on.
How Leaders Shape, Signal, and Build Cultures: A Discussion Guide for Academic Leaders and Their Teams
Among the many desired traits most prized in academic leadership, the ability to shape (or reshape) institutional culture is sometimes overlooked in favor of fiscal acumen, the ability to drive
Lisa Jasinski
May 4, 2026
